Ballistix - Sales Process Engineering

Results

Drake

The day Ballistix Managing Director Justin Roff Marsh walked into the offices of Drake International, he could see immediately that its sales force was operating at below optimum.

In reality, Drake was suffering from two core problems.

Firstly, chronic multi-tasking of the sales force which gave the perception of activity, but with no measurable increase in new business.

CASF

Please find detailed below some specific points about the nature of our business, as well as an outline of the scope of work you conducted on our behalf and the experience we had dealing with you and the team at Ballistix.

CASF’s core business is the distribution of DuPont in Australia. As the distributor of Corian, we add value by eliminating friction between DuPont and the end users of Corian. Essentially we are responsible for generating demand for the product amongst end users, then ensuring we have timely and adequate supply to meet that demand.

ATS Arrow

ATS Arrow is a Registered Training Organisation. We deliver government-funded training to clients’ employees in a large variety of blue chip companies.

We approached Ballistix for assistance with our sales process. With operations over three mainland states and a highly competitive industry, we wanted a more measured way to manage our sales process.

Ballistix soon helped us to recognise that the solution required was more complex than just adding a new sales coordinator. To remain ahead of the game we needed: